Friday, May 30, 2014

Brand Personality of a Business Newspaper

Dear All

I need more responses for the statistical analyses to be robust. Request those who have not taken the questionnaire so far to respond and also pass it on to your friends who may also respond to the questionnaire.

https://qtrial2014.az1.qualtrics.com/SE/?SID=SV_1AphmOD4IdgE5gx


I am attempting to create a scale to measure Brand Personality of Business Media which includes Newspaper, television and Magazines. This survey is exclusively for newspapers and therefore while giving your response please keep in mind newspapers like Economic Times, Business Line, Financial Express etc.

The survey is 5-point a Likert scale where you have to check your option against the factors listed on your left hand side.

Your response will be of immense help in this research. Thank you in advance. Survey will take about 5-8 minutes.

Regards
Abhishek
94896 83091

No comments:

Post a Comment